show us your bones – typography

This typography project was made for a skateboard design exhibition in Byron Bay, Australia 2012. Sponsored by Bone Machine & The Design Kids.

The main concept is taken from the phrase “no pain no gain”. Breaking bone is in progress means the process & practice that you have to go through in order to be better. As simple as this: if you haven’t broke any bones you haven’t done skateboarding. Composed with letters and monochrome color.

Skills: non commercial
Client: BONE MACHINE & THE DESIGN KIDS